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  • Create the perfect blend this season

    with limited-edition glassware, apparel - and the distinct, smooth flavor of OctoberFest.

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  • Nitro

    Custom Designed Nitro Glassware. Developed through sensory tasting to enhance the overall experience of drinking a nitro beer.

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  • SALE

    Shop Now and Take up to 50% Off Select Items

  • Tees on tap

    Featuring designs by the Samuel Adams' Creative Team. These new graphic Tees are destined to become your go-to whether at the bar, tailgating or relaxing at home with your favorite Samuel Adams beer.

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Ornament Bottle Opener

Attention-getting as a decoration for the tree, and ready to handle the holiday celebration.

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